Some freelancers seem to ride the wave of success without much marketing effort. How can I?

Freelance success is about delivering an unbeatable offer to the right customers and build your business around it. You probably know Alex Osterwalder’s Business Model Canvas that promises to help create your success. It is a powerful tool – for companies. As a freelancer you meet different challenges and you can rely on more personal advantages. Let’s adapt the wonderful BMC to the needs of freelancers and create Freelance Business Models customers flock to.

During this very practice-oriented workshop you will create your own and very personal success model and get personal feedback how to tweak and improve it. The session will be held in English, personal feedback is also possible in German.


1 Elements of a Freelance Business Model Canvas

2 Create your unique and irresistible model

3 Use your personality to boost your business

4 Small differences that make a huge difference: tweaking the details of your model

5 Pitches and personal feedback


Uwe Weinreich has been in business for decades. He works as a freelancer himself after having launched and sold various business models. His core competencies are strategy development, agile innovation and digital transformation. He believes in the power of freelancing and professional networks. Therefore, together with colleagues he founded, a network of experts and freelancers.